As a short video platform on the rise, there are various interesting content ideas you can broadcast on YouTube Shorts. Starting from funny videos to promotional purposes. Many content creators use this media. The reason is, even though they only last 30 to 60 seconds, Shorts are suitable for those of you who want to quickly gain the interest of a new audience. So, what are popular content ideas you can launch on Shorts? Check out 5 examples below.
- Video Tutorials
If a company or channel wants to launch a new product, tutorial videos can be an interesting YouTube Shorts content idea. So, this video can be a way for companies to provide education regarding product use at a low cost. This content can also be a good strategy for promoting products and increasing customer experience figures. Shorts videos are only 60 seconds long. So don’t forget to make a concise script and instructions.
- Video Micro Review
You may have seen many long video reviews on YouTube in which creators review products and various other things. So, you can also place these videos as content ideas on YouTube Shorts in a shorter time. For those of you who don’t know, this content is also called a micro review. In this video, you will briefly review the product or service you used. This video can be a powerful way to increase your audience’s trust in the content on your channel.
- Lifehack Videos
In our busy lives, we want to do all our activities almost to save time. We feel like we want to find the easiest way to complete our daily activities. So, seeing this, making a life hack video could be a good content idea for YouTube Short. This content aligns with educational videos. It can make your audience believe in your skills and hook their interest quickly. No need to bother, you can make videos based on things that are most relevant to everyday life. To promote a product, explain best in the video that it solves our everyday problems.
- BTS Videos
BTS or behind the scenes videos can also be good content ideas for the YouTube Shorts platform. This video would be even more suitable for new businesses. The audience likes to see another side of the company and not only from a business perspective. With BTS videos, companies can show they are still human and easy for their audience to relate to. For content in BTS videos, you can show the production process or moments where company staff are mingling.
- Experiment Video
Experimental videos are one of the content ideas popular on Reels and TikTok. Well, because Shorts have a similar format, this video is expected to bring similar success to the platform. For example, you can experiment using various types of ingredients and recipes if you have a channel with a food topic. Apart from that, for promotional purposes, you can also use the product for experimental purposes with the help of experts.
Conclusion
YouTube Shorts is a rising platform that offers a variety of content opportunities, from funny videos to promotional clips, ideal for attracting new audiences in just 30 to 60 seconds. Popular content ideas include tutorial videos that educate users on new products, micro reviews that build trust with concise evaluations, and lifehack videos that solve everyday problems. These content ideas can significantly boost engagement and brand visibility. To maximise their impact, ensure the titles of your YouTube Shorts are captivating. For this purpose, TubePilot offers free and up-to-date YouTube tools, including a YouTube Short title generator, to help create stunning titles and enhance your content’s appeal.
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